JSEP is the combination of 3 Japanese shoe brands: Oriental/Matsumoto, Miyagi Kogyo, and Kiten
Ahead of the free-trade-agreement with EU, which is expected to be in place already in February, Japanese brands are introduced to the European market (with Brexit itâ€™s still uncertain what happens in England with this, weâ€™ll see, but the super trunk is held before). Jsep, Japan Shoes Export Platform, are introducing Oriental/Matsumoto, Miyagi Kogyo, and Kiten. They also attended last year and made a big impression. Make sure to really take the chance and study these up-close, if you happen to visit this year’s event.
Hereâ€™s a quick summary of all three brands.
Oriental/Matsumoto makes very well-made shoes on well-balanced lasts, with elegant narrow waists and ever so slightly tapered heels. Matsumoto only uses high-grade European leathers from Annonay and Weinheimer. Price starts around £530/â‚¬600.
The shoes of Miyagi Kogyo is often compared to Edward Green, with similar, traditional last shapes and with a similar sole treatment. They also have a nice burnished toe. Kogyoâ€™s shoes cost somewhere at £415/â‚¬470.
The last brand is a bit different, itâ€™s Kiten who makes more casual shoes. They are made with a Bologna construction, a sort of moccasin type, which makes really comfortable shoes, and since they have full rubber outsoles cemented on it doesnâ€™t leak any water. A good compromise between comfort and durability. Price around £265/â‚¬300.
The London Super Trunk Show 2019 will be held at Showcase.co on Saturday, March 23th, 2019
To read more about the London Super Trunk Show 2019, please click HERE